Neuroticism Indifference to Brand Familiarity and Social Influence Towards Purchase Intention in Social Networking Services (SNS) in Malaysia
Azrin Ali, Arun Kumar Tarofder and S.M. Ferdous Azam
Asian Journal of Marketing Volume 12, Number 1, 1-11, 2018
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Factors Affecting Creative Innovation for Entrepreneur in the Furniture Industry Business in Asia
Taweesak Roopsing and Nitikorn Nokphromphanao
Asian Journal of Marketing Volume 12, Number 1, 12-20, 2018
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