Gift Donga
Department of Business Management, School of Management Sciences, University of Venda, P Bag X5050, 0950 Thohoyandou, South Africa
Armstrong Kadyamatimba
Department of Business Information Systems, School of Management Sciences, University of Venda, P Bag X5050, 0950 Thohoyandou, South Africa
LiveDNA: 263.20035
Stanislous Zindiye
Department of Business Management, School of Management Sciences, University of Venda, P Bag X5050, 0950 Thohoyandou, South Africa
Tererai Chibonda
Department of Business Information Systems, School of Management Sciences, University of Venda, P Bag X5050, 0950 Thohoyandou, South Africa
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How to cite this article
Gift Donga, Armstrong Kadyamatimba, Stanislous Zindiye and Tererai Chibonda, 2018. Consumer Acceptance of Mobile Marketing through Mobile Phones: A Case Study of South African University Students. Information Technology Journal, 17: 1-10.
DOI: 10.3923/itj.2018.1.10
URL: https://scialert.net/abstract/?doi=itj.2018.1.10
DOI: 10.3923/itj.2018.1.10
URL: https://scialert.net/abstract/?doi=itj.2018.1.10